A picture is worth a thousand words. Well, I suppose. In journalism typically photos accompany words, but not always. If a story is small enough and a photo is too difficult to obtain or editors don’t feel it’s worth the cost, the story will be run independent of a photo or any form of visuals; this especially occurs in online news outlets. A multi-media piece doesn’t get out so easy. A multi media piece requires visuals. Without them, a multimedia piece will not hold the interest of the viewers.
If you’re a dedicated blogger, take a gander at the following article in a multimedia format and a normal, journalistic perspective.
CNN Multimedia piece: http://edition.cnn.com/video/#/video/bestoftv/2009/06/24/ac.shot.tues.cnn
Online Reuters article: http://www.reuters.com/article/oddlyEnoughNews/idUSTRE55N4VA20090624
While both tell the same story, the CNN version is far more visual and relaxed while the Reuters version certainly doesn’t accomplish as much. I remember reading this story on my phone last week (when the girl accused the artist of tattooing too many stars on her) and I was curious what it looked like. It wasn’t until I saw CNN’s multimedia piece on it did I really get visuals – not just one or two, but enough to really give me an idea what this girl did. The multimedia piece allowed for a redundancy that was effective and not overbearing. If Reuters had been so redundant in print (even online print) with the imagery, the article would have felt tacky and overdone.